By Travel + Leisure
Which of these scenarios is most likely to happen to you in 2012?
- At the hotel breakfast buffet, you find congee and stir-fried noodles along with the usual bacon and eggs.
- You book a cruise for the first time ever.
- You crowd-source your vacation.
If you guessed all of the above, you’re on to something. With
the way the travel industry is trending, chances are that you’ll
encounter all these situations.
Here is a closer look at a few of the trends that are transforming the
travel landscape in the year ahead:
The Net The
Internet’s influence on travel will cut both ways. Turned off by
unreliable reviews on TripAdvisor and its ilk, more people will be
mining their social networks for travel tips. It will also be easier
than ever to log in as we
travel with fewer — but more powerful —
gadgets. Yet unplugging, too, is becoming an increasingly attractive
option amid the overwhelming glut of information found online.
“We’re
finding more and more a feeling of ‘e-morse,’” said Thomas Stanley, the
chief operating officer at luxury travel outfitter Cox & Kings. “It
can be difficult to sift through content to find authentic suggestions
and advice.” That’s good news for Stanley as travelers flock back to
old-school
travel agencies and other one-stop shops to tailor their
vacations.
Want
to get away from e-mail, gadgets and more?
Travel + Leisure's Nilou
Motamed spotlights six destinations that specialize in treating
travelers to peace and quiet.
Streamlined security The
TSA is introducing streamlined screening for selected frequent fliers —
which means a lucky few will be able to keep their shoes, belts and
jackets on while going through security checks.
In general, the
promise of shorter lines might persuade passengers to choose
convenience over cash. “More of our leisure clients who normally fly
coach on
international flights are flying
business to ensure access to
quicker check-in, security clearances and boarding,” said Mary Ann
Ramsey, the president of Betty Mclean Travel and a T+L A-list super
agent.
Hotel makeoversYour hotel will get a face-lift.
Though
hotel construction is booming in China and the Middle East (which will
direct $7 billion toward hospitality projects in 2012), it’s slowed
significantly in the United States. But that’s not to say U.S. hotels
are being neglected. Across the country, older properties are undergoing
capital improvements, with spruced-up lobbies, refurbished guest rooms
and improved technology, according to Bjorn Hanson of New York
University’s Tisch Center for Hospitality.
Hilton will invest
$2.65 billion in its 135 U.S. properties in the next two years.
Sheraton’s $300 million in upgrades will cover 60 hotels. Also being
refurbished in 2012: icons such as the Beverly Hills Hotel and the
Algonquin Hotel, in New York City.
Dan Saelinger
Hotels
Your hotel will get a face-lift.
Though hotel construction is booming in China
and the Middle East (which will direct $7 billion toward hospitality
projects in 2012), it’s slowed significantly in the United States. But
that’s not to say U.S. hotels are being neglected. Across the country,
older properties are undergoing capital improvements, with spruced-up
lobbies, refurbished guest rooms, and improved technology, according to
Bjorn Hanson of New York University’s Tisch Center for Hospitality.
Hilton will invest $2.65 billion in its 135 U.S. properties in the next
two years. Sheraton’s $300 million in upgrades will cover 60 hotels.
Also being refurbished in 2012: icons such as the Beverly Hills Hotel
and the Algonquin Hotel, in New York City.
Cruising
You’ll consider a cruise—even if you’re not a “cruiser.”
From custom-made beds to bigger cabins,
cruise lines are courting a new set of travelers by making their
staterooms sexier—and more comfortable—with every new build. “Cruise
companies are realizing there’s a generation of people who’ve never
taken a cruise,” says Carolyn Spencer Brown, editor-in-chief of
Cruise Critic.
“They’re hoping that by making their cabins as luxurious as possible,
they can lure customers from the chic hotels they normally frequent.”
That means spacious, open-air balconies on river-cruise company
Uniworld’s
Antoinette, daybeds and glass-enclosed solariums on Seabourn’s
Odyssey,
Sojourn, and
Quest, and leather headboards and waterfall showers on Norwegian’s forthcoming
Breakaway.
T+L Tip: If you’ve never
been on a cruise, try wetting your feet with a river cruise, which will
generally involve smaller ships and ports. Viking River Cruises is
adding 10 more ships to its fleet by 2014, each with generously sized
cabins that have floor-to-ceiling windows as well as private verandas.
Tourism
More Chinese travelers will be on the road, and you’ll find hotels adjusting to their needs.
In the 1950’s, Americans transformed
the travel landscape in Europe when they began vacationing there in large
numbers. The next wave of globe-trotters? China’s thriving middle class,
and this time the impact will be global. With 100 million Chinese
travelers expected to go abroad by 2015, hotels are rushing to tailor
services for this burgeoning market. The payoff is huge: Chinese
visitors to the U.S. last year spent on average $6,200 per person versus
$3,000 by U.K. citizens. “The Chinese traveler is our economic
stimulus,” says Robert Bobo, spokesman for the U.S.
Travel Association,
which is leading a campaign to streamline visa procedures for Chinese
visitors. Hilton, Starwood, and Millennium have launched programs
worldwide to hire more Mandarin speakers, train staff in Chinese
etiquette, and provide culturally specific creature comforts:
you tiao (fried crullers) and congee for breakfast, and Chinese TV channels in the rooms.
By the Numbers: 1,200 hotels are being built in China over the next two years—more than any other country worldwide